Do You Know What
You Actually Make
Per Hour?

Most service business owners have no idea. Enlightened Order brings structured bookkeeping, proactive advisory, and honest financial clarity to coaches, consultants, agencies, and solo professionals who sell their time and expertise.

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Effective Hourly Rate Snapshot
Billed Rate$175 / hr
Total Hours Worked48 hrs / wk
Billable Hours26 hrs / wk
Unbilled Scope Creep~6 hrs / wk
$94 / hr
Illustrative example only. Individual rates and hours vary significantly.
💡 Most service businesses price on instinct. We help you price on data — starting with what you're actually earning right now.
Fixed-fee accounting No surprises Proactive advisory Financial clarity Fixed-fee accounting No surprises Proactive advisory Financial clarity
Who We Serve

Built for Businesses
That Sell Expertise

If your revenue comes from client relationships, billed hours, retainers, or packaged services — your financial needs are fundamentally different from product or project-based businesses. We get that.

🎯
Consultants & Advisors
Strategy, operations, management, and specialized advisory firms — tracking retainer revenue, billable hours, and client-level profitability.
🌱
Coaches & Trainers
Business, executive, life, and career coaches — with program revenue, group offers, digital products, and one-on-one client income all in one place.
📣
Marketing & Creative Agencies
Small agencies managing retainers, project fees, contractor costs, and growing team payrolls — where profit lives and dies in utilization rates.
👥
HR & People Services
HR consultants, recruiters, and people operations firms with retainer-based clients, variable project revenue, and contractor-heavy delivery models.
📐
Architecture & Engineering
Design and engineering firms managing project-based revenue, billable hours by phase, reimbursable expenses, and multi-project profitability.
✏️
Designers & Creatives
Graphic designers, copywriters, photographers, and video producers — solo operators through small studios who need clean books and clear margins.
The Hidden Problem

Why Smart Service
Owners Stay Stuck

01
You Don't Know Your Real Hourly Rate
Billing $150/hr looks great until you account for admin time, scope creep, and unbilled revisions. Most service owners earn far less than they think.
02
Revenue and Income Get Confused
A $200K revenue year can still leave you broke if contractor costs, software, and owner draws aren't tracked separately. Revenue is not what you keep.
03
Client Concentration Risk Goes Unnoticed
When one client represents 40%+ of revenue, the business is fragile — but most service owners don't see this until that client leaves.
04
Pricing Is Based on Instinct, Not Data
Without knowing your break-even, overhead burden, and capacity, pricing decisions are guesswork — and guesswork tends to leave money on the table.
Annual Income Reality Check
Gross Revenue$180,000
Subcontractor Costs− $38,000
Software & Tools− $9,400
Marketing & Ads− $6,200
Other Overhead− $12,800
Net Owner Income$113,600
Effective Hourly (2,200 hrs worked)$51.64 / hr
Illustrative figures only. Individual circumstances vary significantly. This is not financial advice.
Our Services

Financial Support Designed
for How You Actually Work

We don't just keep the books. We build the reporting and advisory layer that turns your financial data into confident, informed decisions.

01
Financial Clarity Assessment
Required starting point for all new clients. We review your business model, revenue structure, and books — then deliver a clear recommendation and fixed-fee scope. No pricing before we understand your situation.
Starting Point
02
Foundation: Cleanup & Setup
If your books are behind or your QBO isn't coded by client or service line, we rebuild the chart of accounts and history before monthly work begins.
Onboarding
03A
Fundamentals: Monthly Accounting
Ongoing monthly bookkeeping, reconciliations, and financial reporting — with revenue coded by client or service line so you see what's actually driving income and margin.
We handle the books
03B
Fractional Controller Services
For firms that already have a bookkeeper or operations staff handling day-to-day entries — and need a controller who reviews their work, owns the close, ensures revenue and costs are captured accurately by client and project, assesses internal controls, and stands behind the accuracy of the financials.
For existing accounting staff
04
Tax Services
Business and individual return preparation, year-round tax planning, entity structure review, contractor vs. employee classification, and accountable plans — integrated with your books.
Tax
05
Financial Advisory Projects
Scoped, fixed-fee engagements for specific decisions — effective rate analysis, pricing strategy, cash flow modeling, or break-even review. Available independently, no ongoing engagement required.
Advisory
06
Fractional CFO Services
For agencies and growing service firms that need strategic financial partnership beyond monthly bookkeeping — monthly scorecards, client profitability reporting, and prioritized action items. Starting at $3,000/month.
Strategic
“
On working with professional services firms

“Most service-based business owners are surprised when we show them their effective hourly rate — the real one, after unbilled time, scope creep, and admin hours. It's almost always lower than they thought. That number isn't a criticism. It's the starting point for a pricing conversation that most of them have never had with their accountant.”

Katie Vogel
Founder & CEO, Enlightened Order
Service Tiers

Honest Pricing.
No Surprises.

All monthly accounting engagements are fixed-fee retainers. All tiers are fixed-fee monthly retainers. Pricing is finalized after the Financial Clarity Assessment based on your practice model and complexity. Services marked as add-ons or Advisory Projects above are priced separately.

Tier 1 — Fundamentals
Collaborate
You categorize your own transactions — we handle the reconciliations and deliver real financials with a plain-language narrative every month. You stay in control of your books and still get professional numbers you can actually use.
$375–$600
/ month · depending on complexity
  • ◆Bank and credit card reconciliations completed after you categorize
  • ◆Standard financial statements (P&L, Balance Sheet) prepared monthly
  • ◆Plain-language financial narrative — what your numbers mean, not just what they are
  • ◆Delivered within 20 days of receipt of all required information
  • ◆Direct email access · 2 business day response
Most Common for Service Businesses
Tier 2 — Fundamentals
Core
You get accurate books, clean financials, and a Monthly Financial Insights Report that tells you what your numbers actually mean — without having to interpret them yourself. Every month, you know where you stand. Every quarter, we talk through it together.
$575–$2,000
/ month · depending on complexity
  • ◆Clean, accurate books every month — we own the full accounting function
  • ◆Every account reconciled so nothing gets missed or misclassified
  • ◆Financial statements in your hands within 15 days of month-end
  • ◆Monthly Financial Insights Report that tells you what your numbers mean
  • ◆Quarterly meeting to review performance and flag what to watch
  • ◆Direct email access · 2 business day response
Tier 3 — Fundamentals
Concierge
Everything in Core — faster, and with more of us. Built for owners who want a real financial partner, not just a service provider.
$900–$2,500 and up
/ month · depending on complexity
  • ◆Everything in Core
  • ◆Financials in your hands within 7 days of month-end — not 15
  • ◆Monthly meetings so nothing waits a quarter to get addressed
  • ◆Reports structured around how your business actually runs, not a generic template
  • ◆A team that flags things before you notice them — not after
  • ◆Priority response · 1 business day
Add-On Enhancements

Specific enhancements are added after the Financial Clarity Assessment, based on your situation and Fundamentals tier.

Tax Planning & Strategy Accountable Plan Execution 1099 Preparation Payroll Processing Budgeting & Forecasting Accounts Receivable Accounts Payable Receipt Management Additional Meetings Sales Tax Support
Financial Advisory Projects — When You Need Focused Help
Scoped, fixed-fee engagements for specific service business decisions. Available independently — no ongoing Fundamentals engagement required.
fixed fee · scoped per engagement
💰
Effective Rate & Pricing Analysis
What are you actually earning per hour after overhead, non-billable time, and contractor costs? We calculate the number most service owners have never seen — and show what to do about it.
Standalone available
📊
Client Profitability Review
Per-client P&L breakdowns revealing which relationships are worth growing, which need repricing, and which may be costing you more than they're generating.
Standalone available
💵
Cash Flow & Profit Analysis
Your revenue looks fine but the bank account doesn't match. We find out why and build a clear 90-day forecast for businesses with uneven billing cycles.
Standalone available
📅
Tax Strategy & Planning
Entity structure, S-Corp election timing, contractor classification, accountable plans, and retirement contributions — year-round planning before the window closes.
Standalone available
📈
Business Valuation
Selling, seeking a partner, or planning a transition? We establish a clear picture of business value and what moves it for service-based firms.
Standalone available
🚀
Growth & Capacity Planning
Adding a team member, launching a new service line, or moving from solo to agency? We model the financial impact before you commit.
Standalone available

Actual pricing is finalized after the Financial Clarity Assessment. Ranges reflect starting points and vary based on team size, revenue volume, and service complexity. Pricing is always disclosed clearly before any engagement begins.

Get Started

Find Out What You're
Actually Making Per Hour.

The Financial Clarity Assessment is where every client relationship begins. We'll look at where your financials stand today and give you a clear picture of what we'd do — with honest pricing attached. No pressure.

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Financial Clarity Assessment →

Not sure which service fits? We review your situation first and recommend the right path forward.